Starter
For agents ready to grow
$29/mo
1 seat · 1× usage
- Lead capture and CRM
- Transaction tracking
- Email support
Founding pricing · now onboarding
BrokerDIY pricing for every stage.
Pick the plan that fits — Starter at $29, Pro at $99 or $199, Team at $349 for ten seats, or custom Enterprise — then try that plan free for 14 days. Every pricing CTA goes to the waitlist.
14-day free trial on every plan
Published rate card — no mystery bill
$0 setup fee
Join the waitlist
Enterprise is custom
For individuals
For agents
One seat, your book of business — pick the horsepower.
Pro 5×
For agents running on AI daily
$99/mo
1 seat · 5× Starter’s usage
- Everything in Starter
- AI voice agents and call routing
- Marketing AI and command console
Pro 20×
For the heaviest solo operators
$199/mo
1 seat · 20× Starter’s usage
- Everything in Pro 5×
- Top up with Action Packs instead of stopping
- Or switch to pay-as-you-go, with your own cap
For brokerages & teams
Run a brokerage or a team?
Seats, one shared usage pool, and controls that only matter when a whole office runs on the same system — these plans are shaped for that.
Team
For a brokerage running together
$349/mo
10 seats included
- Everything in Pro 20×, for the whole team
- One usage pool shared across the brokerage
- Each extra seat adds 3× usage to the pool
Enterprise
For brokerages at scale
Custom
Scoped with your team
- Multi-office and multi-brand controls
- SSO and advanced access controls
- Dedicated onboarding and support
Early-access pricing is waitlist-only — now onboarding founding brokerages. Join the waitlist and we will reach out as founding spots open.
The rate card
You should be able to predict your bill.
Every plan includes a monthly pool of Atlas Actions. Here is exactly what an action is, what each plan includes, and what more costs.
What counts as an action
One Atlas Action is one piece of AI work. We meter the work, never your contacts, your listings, or your seats.
- Ask Atlas a questionAny freeform question to your assistant1 action
- Live data answersPipeline, calendar, tasks — read straight from your own dataFree
- Heavier jobsCMAs, MLS prep, listing launch packetsMore than 1
Bigger jobs draw more than one action because they cost us more to run. The exact weight of each job publishes with the rate card at launch, and founding members are grandfathered if a weight ever changes.
What each plan includes
- Free trial14 days, then it stops250 actions
- Starter95 / mo
- Pro 5×475 / mo
- Pro 20×1,900 / mo
- TeamPooled across all 10 seats3,000 / mo
- Each seat past 10+285 / mo
If you need more
- Action PackRolls over one month$50 → 475
- Action PackRolls over one month$100 → 950
- Pay as you goPro 20× and up, with a cap you set$0.105 each
You will see a live meter in your dashboard with alerts at 75% and 90%. Nothing auto-charges: top-ups are opt-in, you set your own monthly ceiling, and included actions reset each month.
Pricing questions
Straight answers before you join.
How BrokerDIY is priced, and what founding access means.
How much does BrokerDIY cost?
Every plan starts with a 14-day free trial. After that: Starter $29/mo, Pro 5× $99/mo, Pro 20× $199/mo, Team $349/mo with 10 seats included, and Enterprise priced with you. Setup is $0 on every plan. Every pricing CTA goes to the waitlist.
Is there a setup or onboarding fee?
There is no setup fee. Enterprise includes dedicated onboarding and scoped implementation support.
Can I keep the CRM I already use?
Yes. BrokerDIY orchestrates on top of the CRM you already use — you do not have to rip and replace. See the platform overview.
When can I start?
Now onboarding founding brokerages from the waitlist — join now and we’ll reach out as founding spots open. You can explore the live demo today.
What’s the difference between the plans?
Features are the same across the paid plans — what changes is how much AI work is included and how many people are on the account. Starter is one seat at the base allowance. Pro 5× and Pro 20× are the same single seat with 5× and 20× that allowance. Team puts 10 seats on one shared pool. Enterprise adds multi-office controls, SSO, and a scoped agreement.
What is an Atlas Action?
One Atlas Action is one piece of AI work. Asking Atlas a question is one action. Answers read straight from your own pipeline, calendar, or tasks are free and never metered. Bigger jobs like a CMA or a listing launch packet draw more than one, because they cost more to run — see the rate card above.
What happens if I run out of actions?
You get alerts at 75% and 90%, so it is never a surprise. On the trial and the lower plans usage simply pauses until the month resets or you upgrade. On Pro 20× and above you can buy an Action Pack ($50 for 475, $100 for 950, rolling over one month) or switch to pay-as-you-go at $0.105 per action. Top-ups are opt-in and capped at a ceiling you set — we will never silently bill you past it.
Lock your founding rate.
Now onboarding founding brokerages. Join the waitlist and we’ll reach out as founding spots open — your rate is locked when you join.
- Founding rate locked the day you join
- First in line when early access opens
- No payment, no commitment
Comparing brokerage stacks? BrokerDIY vs Lofty, BoldTrail & Follow Up Boss.