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Compare BrokerDIY: vs Lofty, BoldTrail, kvCORE, Sierra & more

The honest side-by-sides — including where each competitor still does more than we do today. Every comparison covers pricing transparency, what AI actually costs, and what you give up or gain by switching.

BrokerDIY is the operating system for modern real estate brokerages — AI voice agents, follow-up sequences, built-in e-sign, and a native CRM on a private brain, with a published rate card. See how it stacks up against the platforms brokerages already run.

The comparisons

BrokerDIY vs the incumbent stacks

BrokerDIY vs Lofty (formerly Chime)

The same all-in-one brokerage stack — CRM, follow-up, voice — with every plan and allowance published instead of quote-gated. Where Lofty still ships more today, we say so.

Read the Lofty comparison →

BrokerDIY vs BoldTrail

BoldTrail (Inside Real Estate, next-generation kvCORE) is enterprise-priced behind a sales call. Compare features, pricing transparency, and AI economics side by side.

Read the BoldTrail comparison →

BrokerDIY vs Follow Up Boss

FUB is a strong follow-up CRM. See how BrokerDIY compares on AI included in the price, calling add-ons, e-sign, and one surface for the whole brokerage.

Read the Follow Up Boss comparison →

BrokerDIY vs kvCORE

kvCORE (BoldTrail’s predecessor, by Inside Real Estate) is quote-only with third-party estimates at $300–$499/user/mo. See the honest side-by-side — including where kvCORE wins.

Read the kvCORE comparison →

BrokerDIY vs Sierra Interactive

Sierra publishes its pricing ($299.95–$599.95/mo) — we respect that. Compare it against $29/mo, month-to-month, with AI voice and e-sign in the price.

Read the Sierra comparison →

7 Lofty alternatives compared

Every serious Lofty alternative in one honest table — pricing published or not, best-for, and what to watch out for. Including our own row’s weaknesses.

See all 7 alternatives →

7 BoldTrail alternatives compared

BoldTrail is quote-gated — BASE, PLUS and PRO all route to “Talk to Sales.” Here is the whole field priced side by side, with our own row’s weaknesses stated.

See all 7 alternatives →

7 kvCORE alternatives compared

Third parties put kvCORE at $300–$499/user/mo and it is now succeeded by BoldTrail. Every alternative worth a look, honestly scored and dated.

See all 7 alternatives →

7 Follow Up Boss alternatives compared

FUB publishes its pricing — Grow $69/user/mo, Pro $499/mo for 10 users. Compare per-seat against a flat team rate, plus every other option.

See all 7 alternatives →

More comparisons: vs BoomTown · vs Dotloop · vs SkySlope · vs Wise Agent · LionDesk after shutdown · vs Real Geeks · vs CINC · vs Brivity · vs Rechat

E-sign & transactions: vs DocuSign · vs ListedKit · vs Trackxi · vs Dotloop · vs SkySlope · AI transaction coordinator

How we compare

What every comparison covers

QuestionWhat we look at
Is the pricing published?Whether you can see a rate card before a sales call — and what the team plan actually costs.
Is AI included or an add-on?What AI features cost on each platform — included, metered, or a paid add-on like Calling.
What does the competitor still do better?The honest gaps — IDX websites, lead-gen tooling, tenure — stated plainly rather than oversold around.
What does switching cost?Contracts, setup fees, and whether you can run BrokerDIY alongside your current stack.