7 Follow Up Boss alternatives in 2026
Follow Up Boss is a genuinely good follow-up CRM with public pricing — we will say that plainly. Teams usually shop for alternatives over per-seat cost as they grow, the paid Calling add-on, or wanting more than a CRM. Here is the honest field, starting with ours.
The numbers to compare against: Follow Up Boss lists Grow at $69/user/mo, with Calling a paid $39/user add-on and FUB noting some AI features rely on Calling data; Pro is $499/mo including 10 users, and Platform is $1,000/mo including 30 users (official pricing page, re-checked 2026-08-12). Per-seat pricing is what usually drives the search — a 10-agent team on Grow with Calling is materially different from a flat team rate.
Every Follow Up Boss alternative, priced and scored
| Alternative | Published pricing | Best for | Watch out |
|---|---|---|---|
| BrokerDIY (us) | Yes — $29–$349/mo flat for 10 seats, month-to-month, $0 setup | Brokerages that want AI voice, sequences and e-sign in one place | Newest platform on this list; FUB has a far larger integrations marketplace |
| Lofty (formerly Chime) | No — every plan says “Request Pricing” | All-in-one with managed lead gen | Quote wall, plus a percentage fee on managed ad spend |
| BoldTrail | No — BASE/PLUS/PRO route to “Talk to Sales” | Enterprise brokerages wanting built-in IDX | Quote-gated; no rate, term or billing period disclosed |
| Sierra Interactive | Yes — $299.95–$599.95/mo | IDX lead-generation teams | Third parties report a 6-month commitment and ~$500 setup |
| Wise Agent | Yes — $49/mo or $326/yr | Solo agents who want simple and cheap | Lighter on AI and brokerage-level operations |
| kvCORE | No — third parties report $300–$499/user/mo | Large teams on an all-in-one | Per-user pricing at the high end; now succeeded by BoldTrail |
| LionDesk | Historically budget tiers | — | Discontinued: Lone Wolf and trade press reported its sunset (2025); Lone Wolf Relationships is the named successor |
Follow Up Boss figures are from its official public pricing page (followupboss.com/pricing), re-checked 2026-08-12: Grow $69/user/mo plus tax with Calling a $39/user add-on; Pro $499/mo including 10 users plus tax. Sierra and Wise Agent figures are from their public pricing pages; Lofty, BoldTrail and kvCORE are quote-only with third-party estimates as noted. Dated 2026-08 — verify with each vendor.
Where BrokerDIY wins — and where it doesn’t
| Question | The honest answer |
|---|---|
| Why teams shop away from Follow Up Boss | Per-seat cost as headcount grows, Calling being a paid add-on that some AI features lean on, and wanting brokerage operations rather than a follow-up CRM alone |
| Where BrokerDIY wins | A flat team rate instead of per-seat, AI voice agents that answer and book, white-label e-sign filed to the deal, and a private per-brokerage brain — month-to-month with $0 setup |
| Where Follow Up Boss still wins | It is a focused, mature follow-up CRM with a deep integration ecosystem — FUB lists 250+ integrations on its pricing page. If a dedicated follow-up CRM from an established vendor with a large marketplace is what you want, FUB is a strong answer |
| Where the others win | Sierra on IDX lead generation, BoldTrail and kvCORE on built-in consumer websites at enterprise scale, Wise Agent on price for solo agents |
Questions buyers ask.
What is the best Follow Up Boss alternative?
It depends what you are replacing. If you want the same focused follow-up job cheaper, Wise Agent. If you want IDX lead generation, Sierra Interactive. If you want brokerage operations — voice, sequences, e-sign and CRM on one brain with a flat team rate — that is the job we built BrokerDIY for.
How much does Follow Up Boss cost?
Per its official pricing page (re-checked 2026-08-12): Grow is $69/user/mo plus tax, Calling is a $39/user add-on, Pro is $499/mo including 10 users plus tax with additional users $49/mo, and Platform is $1,000/mo including 30 users. Credit to FUB for publishing it — many competitors do not.
Is BrokerDIY cheaper than Follow Up Boss?
At team size the structures differ: BrokerDIY’s team plan is $349/mo flat for up to 10 seats with $0 setup, month-to-month; Follow Up Boss lists Pro at $499/mo for 10 users. Compare against your actual seat count and whether you need the Calling add-on — the answer changes with both.
Do I lose my integrations if I switch?
Possibly, and you should check before you move. Follow Up Boss lists 250+ integrations, which is more than we have. Make a list of the ones you actually use weekly and confirm each one before committing to any migration.
Competitor names and marks are the property of their respective owners. Observations dated 2026-08-18 from public vendor pricing pages and third-party guides as noted; verify current details with each vendor before deciding.